The Objective
To provide multiple themed fan zones and a plethora of American street food for the Jaguars Vs Broncos game at Wembley Stadium.
Theming the Fan Zones
The East Fan Concourse was turned into the Tailgate Fan Zone Park in support of the Jaguars. Freemans Event Partners dressed outlets with purpose-built Jaguars-branded fascias to add to the ambiance of the fan zones. Bespoke flags, signage and dig...
American Street Food Favourites
The theming continued into the food with bespoke menus being developed to reflect an American street food offering. Food outlets offered a selection of loaded chicken tenders and hot dogs, nachos, gourmet burgers and more! Handpicked concessions f...
Looking To The Future
The Fan Zones and varied food offering was enjoyed by the 90,000 gridiron fans attending the game. The Jacksonville Jaguars will return to Wembley in 2023 & 2024, and we look forward to welcoming all their fans and more once again!
Gallery
NFL at Wembley 2022
